Saturday, March 17

Drinkers Welfare Association

Kerala booze lovers 'high' & mighty : kerala, alcohol, All Kerala Drinkers' Welfare Association : IBNLive.com : CNN-IBN


Kerala (a state in India), it would seem consumes a staggering 8.3 liters of booze, per person, per year. Dosent seem much? after all that translates to 700 ml per month. We could all do that couldn't we? 11.5 large pegs.. that translates to 3 large ones a week... not too bad. Well, here's the kicker: that "per capita" includes everyone - women, children etc. Lets look at the numbers again:


Men: Women ratio - men 48% women 52%

Children Under the age of 14 - 42%


Assuming that everyone else drinks..and you do the numbers again - it works out to approximately 28 liters of booze consumed per adult male per year! every man jack mallu,
drinks a staggering 2.2 liters per month!! or 2 LARGE drinks a day  - regularly - including Sundays and religious holidays!

No wonder they have come up with this amazing concept of a "Drinkers Welfare Association"...whose objectives are to provide ordinary folk with a venue where they can get and enjoy their evening drink(s) without fear of molestation. Ironically, the government's biggest source of revenue is alcohol, kerala tops the country in suicides and has the highest literacy rate in the country.

Now I am for a tipple every now and then and personally inclined towards malts (mostly single - no pun intended). I would like nothing better than a quiet place for an evening snifter every now and kerala (notwithstanding the weather) is an ideal place... but lets find better uses of ethanol - like burning it in peoples cars. We save a few billion on oil imports, we save a few more billion from health care costs, and we save yet more billions increased productivity (yes - 6 of those 7 hangovers are on work time)! Notwithstanding the Segrams "Drink Responsibly" campaign, lets empty a few bottles into our fuel tanks....

And to close .. Hic! Hic! Hooray!...... or not?



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1 comment:

  1. That's quite surprising! I must say Keralites have mastered the fine art of managing alcolhol nicely

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